Monday, November 21, 2011

iPads top kids holiday wish lists

Nielsen

By Athima Chansanchai

Parents who have let their kids play with their iPad now get to reap what they've sown: a recent Nielsen study reveals that nearly half of those kids (44 percent) want an iPad within the next six months, up from 31 percent last year. And right behind it are the iPod Touch (30 percent) and iPhone (27 percent).?

Among consumers 13 and older, the iPad also held the top spot, but it was a much smaller percentage of respondents expressing their desire for one (24 percent), up from 18 percent in 2010. For teens and adults, computers and e-readers followed at 18 percent.

For the kid set, computers, non-iPad tablets and Nintendo 3DS also figured heavily in their minds, with each coming in at 25 percent. Other video game consoles, smartphones and TVs also claiming spots on their wanna-have list.

(You can see the full breakdown in the illustration above.)

Other recent surveys show that the iPad 2 is the most-wanted device of the season, with 65 percent of Sodahead voters putting it at the top of their wish lists. Our own informal survey in that story showed 39 percent of the 632 who voted also wanted an iPad 2 for Christmas, followed by 10 percent for a Kindle Fire.

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Source: http://digitallife.today.msnbc.msn.com/_news/2011/11/18/8879754-ipads-top-kids-holiday-wish-lists

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