Dear Gene: A Self-Branding Reply To Gene Weingarten?s Self-Branding Column About Self-Branding

Dear Gene, I was just reading your most recent Washington Post column: an open letter to a j-school student who wrote to you, at her professor's behest, asking how you built your "personal brand" in journalism. You sure showed her! Of course, you're absolutely right that the desire to build a "personal brand" has encouraged some journalists to eschew good reporting in favor of self-aggrandizing positioning statements calculated to increase their own popularity. Similarly, I share your frustration at how user generated content is taking over from real journalism. No-one hates "users" more than me, Gene. Still, a couple of points you might have considered before filing your column...

Source: http://feedproxy.google.com/~r/Techcrunch/~3/g6MtuZSQWEw/

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